von godehardg | Jul 6, 2015 | Allgemein, Blog, Innovation, Product Management
There is a common belief, that innovation is largely driven by creativity and – as an outcome – ideas. While ideas are undoubtedly important, we would contend that in most companies there is no shortage of them. The far bigger challenge seems to be to...
von godehardg | Jun 16, 2015 | Allgemein, Blog, Innovation, Product Management
This morning’s “Handelsblatt” – in an article commenting on the dismal market performance of electric cars – concludes: “Innovations can’t be prescribed.” Quite to the contrary: Innovations have to be desired by and provide benefits to users to become...
von godehardg | Jun 12, 2015 | Allgemein, Blog, Innovation, Product Management
In my role as advisor and coach to a number of early stage companies, I see quite a few great ideas and technologies being developed. Many of them feel exciting even to a tech veteran like me. And they look like perfectly plausible solutions to a perceived or assumed...
von godehardg | Apr 24, 2015 | Allgemein, Blog, Innovation, Product Management
If you don’t want to use a wiki or a blog, this tool seems just what the doctor ordered to support your customer development process. If nothing else, the video provides a pretty good idea of how customer development works in about 60 seconds.
von godehardg | Apr 2, 2015 | Allgemein, Blog, Innovation, Product Management
One of the most frequent answers we receive when asking workshop participants about obstacles to innovation is: “Our company’s culture!”. Indeed, innovation is at least as much a social phenomenon as a technological one. The process and efficiency focus of the past...
von godehardg | Mrz 31, 2015 | Allgemein, Blog, Innovation, Product Management
Sometimes I am completely dumbfounded by an issue that seems to afflict many of our prospects and clients. We are called in to help a company (back) on an innovative track. Often because the current product line is past its prime and/or competitors appear to be...
